The Big E for Producers
An event bigger than the mighty maple
Hosted in West Springfield, Massachusetts, the Big E is the largest event on the East Coast and the fourth largest fair in North America. VMSMA has had a booth at the Big E's Vermont Building since the 1950s. This 17-day fair is one of the association's biggest fundraisers and is an important way for us to connect directly with thousands of regional consumers.
Get involved
Volunteer
We rely on a great group of volunteers to run our booth! Come back after the sugaring season to sign up for the 2026 Big E.
Sell your syrup to us
We sell thousands of retail containers of syrup each year and we buy them from our members. Interested in selling us syrup for the 2026 Big E?
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- Fill out our online form HERE.
What to expect
"We were so busy we needed some emergency resupply runs of both cream and syrup!"
Last year over the 17 fair days, we sold 20,000+ maple cream cones, 2,500+ pounds of candy, 4,000+ donuts, 1,400+ syrup pints, 1,000+ quarts, 336 half-gallons, and 167 gallons, and by the last day almost everything had sold out.
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